The healthy fast food brand has closed branches in Salford and First Street
Manchester's clean eating cafe Kettlebell Kitchen has gone bust.
The healthy fast food brand - which has outlets in Ancoats, Salford and First Street - was put into liquidation on Friday when it failed to secure funding to meet staff wages.
The Salford and First Street branches have already been closed, while the original Ancoats restaurant remains open, for now.
Opened by Crossfit enthusiast and call centre owner, Carley Jones, in 2016, she told Confidential, “The whole concept of Kettlebell Kitchen is to eat clean but also cheat clean... my aim is for Kettlebell Kitchen to be a chain of Nandos proportions."
Kettlebell provided junk food alternatives to its protein-loving, weight-lifting clientele, capturing the healthy-eating zeitgeist with things like protein pizza, 'clean kebabs' and build-your-own-boxes.
But despite - or perhaps because of - the new openings, another new venture in Newcastle and the acquisition of struggling health food supplier, Soulmate Food, in May 2018, Kettlebell appears to have got into financial difficulty last year when it sought funds to pay its bills.
The company says it 'deeply regrets' the affect the closures will have on staff and creditors.