HE’S one of Manchester’s most esteemed artists, a Mod-Brit market leader whose distinctive matchstick style now fetches millions. It’s perhaps expected, therefore, that Laurence Stephen Lowry’s hotel namesake - the five-star Lowry Hotel - should possess a strong creative ethos. Now the landmark hotel will aptly become a showcase for some of Britain’s greatest artistic talent after purchasing a strong collection of original artworks.

The refurbishment is also a vote of confidence in the future of Manchester ...

Guests will be greeted with some legendary Mancunian rock ‘n’ roll, via four large-format images by legendary Salfordian photographer Kevin Cummins, whilst ten large-scale portraits of familiar Manchester locations will be displayed throughout each floor. Photographer Alan Grainger describes the commission as a ‘tableaux that capture the rhythms and atmosphere of the city, and its historical past’.

Furthermore, Comme Ca Art will host an art gallery in the bar. This will change every six weeks and complement existing hotel works, including a striking hanging installation by David Begbie and works by contemporary Northern landscape painter Liam Spencer.

David Begbies SuspenseDavid Begbie's 'Suspense'

General Manager Adrian Ellis, who has managed prestige hotels worldwide for 25 years, said: “We are the only hotel in the city centre named after an artist, and we are proud to celebrate not only LS Lowry, renowned for his depictions of Salford, but also by displaying contemporary artists and photographers. Our investment in art reflects our distinctive customer experience. A visit to the Lowry Hotel is a stimulating and rewarding experience as well as a high-quality one.

“The refurbishment is also a vote of confidence in the future of Manchester as a leading business and visitor destination."

Guests will also benefit from an enhanced resident experience courtesy of the comprehensive makeover, which began in September 2014 when the 165-room hotel changed hands in a multimillion-pound deal.

This will include new SMART TVs and Wi-Fi alongside a fresh aesthetic throughout the bedrooms and public areas. Healthy financial results have further aided the refurbishment, which will be followed by a programme in 2016 to revamp the spa and banqueting suites.

Mike Godfrey, Head Designer at JRP interior designers, said: “We thought it fitting that The Lowry Hotel, based in what was once the heartland of manufacturing and industry, should be able to contribute to the local manufacturing economy. We managed to do this without compromising on quality and have been able to select beautiful products that look as though they have been sourced from the far corners of the globe."

thelowryhotel.com