KARDASHIAN is probably the third most popular surname in the United States this year, behind Obama and Romney of course. And now the reality TV spawned Kardashian cash cow is heading for the British high street, just in time for Christmas of course.

Kourtney, Kim and Khloe are bringing their new fashion brand to high street favourite Dorothy Perkins from November 8. It will be available in over 200 stores throughout the country. Here's what you can expect...

Party Season Essentials

The ‘Kollection’ sees the sisters join forces to each inject their own signature styles into the drop. But there is one apparent theme and that's 'party-friendly'. From sequinned clutch bags to leopard print blazers, figure-hugging dresses to killer waist-cinching pieces, the ‘Kollection’ comes at the most convenient time, ahead of all the Christmas parties.

Kardashian KollectionL-R: Leopard print blazer £50; sequinned gold long-sleeved dress £45; azure blue top £32

Wardrobe Staples Whatever Your Style

Whether you’re glamourous like pre-Kanye Kim, bohemian like Kourtney or edgy like Khloe, there will be a wardrobe essential for you in the ‘Kollection.’ Fitted jackets can be thrown over a curve-accentuating dress if Kim’s red carpet style is your inspiration or make like Kourtney with a floaty drape sleeve blouse. And if studs and leather are more your thing then a Khloe-inspired black tote bag will be the perfect ‘IT’ bag this season.

 

Kardashian KollectionL-R: Black bag with gold studs £45; leggings with leather panels £28; gold sequinned shift dress £45

 

'Konclusion'?

With prices ranging from £25-£75, the Kardashian sisters have succeeded in creating a purse-friendly range with some investment-worthy pieces. Highlights would have to be the elegant dresses, bold leopard prints and explosion of Christmas colours such as cobalt blue and glitzy gold. A potential killer dress for those New Years Eve parties would have to be the floral print body-con dress with black panels for the ultimate in curve-kissing and hiding all those ‘post-Christmas-food-binge’ wobbly bits.

 

 

Kardashian KollectionL-R: Floral body-con dress with panelling £50; black sleeveless dress £40; silver box bag £30

 

Kardashian Kollection is available from www.dorothyperkins.com from November 8.