FOLLOWING on from our story about Granada House and the whole Granada site off Quay Street (click here), Sleuth has been given the nod from a reader about this video from agency 90 Degrees.
Sleuth - Confidential's man about town and city observer, click here - isn’t sure about it.
In parts this is an object lesson in clichéd imagery complete with the big zooming-in-from-out-of-space opening clip. Then there’s a litany of addled scripting full of clichéd corporate B2B language over-using words such as ‘dynamic’ and ‘unique’.
The way the narrator says Spinningfields scares Sleuth. The screaming woman on the soundtrack was last heard on Woman in Black wasn't she? Meanwhile the boss of Manchester Food and Drink Festival Phil Jones appears at a table manically gesturing.
Quay Street – aka the Granada site – appears for just a few seconds revealing an attractive looking public space and the welcome retention of the Coronation Street set on the big overview image (but worryingly omitted elsewhere).
As for Granada House it seems to have been clad, so that it looks just like any other contemporary office building - surely an utterly pointless waste of time.
Of course this is just a preliminary imagining of the site.
Only some or part of this might be realised. Or none.
Still it makes for a few moments distraction.
