INDEPENDENT high-end ladieswear boutique, Black White Denim, has chosen to support The Genesis Breast Cancer Prevention Appeal during 2012. To celebrate, the Wilmslow boutique is hosting the largest and most luxurious designer sale of the year.
On Saturday 28 and Sunday 29 April, The Nightingale Centre & Genesis Prevention Centre, Europe’s first purpose built breast cancer prevention centre, will be transformed into every fashionista’s low price playground.
Catwalk looks and many other amazing ‘buy now, keep forever’ pieces from the likes of By Malene Birger, Acne, Victoria Beckham and J Brand can be bought at 60 per cent off their original price during the two day event, with 10 per cent of every sale going to Genesis - the only charity in the UK entirely dedicated to the prevention of breast cancer.
MD and Founder of Black White Denim, Jo Davies, said: “We are so proud to be supporting Genesis in this way, incorporating our love for fashion and our commitment to local charitable causes. We hope the event will be both a fun filled shopping experience and one that raises lots of funds and awareness for a Europe’s first purpose build breast cancer prevention centre.”
Genesis Fundraiser Judi Hibbert said: “This is a wonderful event to raise funds for Genesis and to emphasise that a healthy diet and lifestyle can reduce the risk of breast cancer. It’s great to work with Black White Denim who help ladies feel good about themselves and we hope this event will offer everyone the chance to visit the centre for this amazing fashion opportunity.”
The event is free to all and will run from 10pm-4pm on both the 28 and 29 April 2012. Each day will feature thirty-minute catwalks at 11am and 1pm.