SIR BOB Geldof dropped into the Trafford Park Asda early this morning (Mon 8 Dec) to pick up the very first copy of Band Aid 30 single Do They Know It’s Christmas? on CD.

Following the Asda Trafford launch, Geldof told journalists that he 'loved criticism' of Band Aid, saying that it created noise around the cause.

The single - which is raising money to tackle Ebola in west Africa and features global superstars Chris Martin, Ed Sheeran and One Direction alongside all-round nice Manchester bloke Guy Garvey of Elbow - became 2014's fastest-selling single with over 312,000 downloads in its first week.

According to the World Health Organization, more than 6,000 people have died after contracting Ebola in west Africa.

Asda has ordered quarter of a million copies of the CD which will go on sale for £3.99 across its 583 stores nationwide from today - an overall donation to Band Aid of almost £1m. 

Geldof said during the Trafford visit: "This is extraordinary. This is THE game changer."

"Imagine the difference this will make in pure medical terms to the Ebola affected regions. More will survive. More Doctors, Nurses, and whatever they need. More secure care for the orphans of this filthy virus.

"So everybody, come on... no excuse now guys for not buying as many as possible."

Geldof gets his hands on the first copy of the CD at Trafford Park AsdaGeldof gets his hands on the first copy of the CD at Trafford Park Asda

Following the Asda Trafford launch, Geldof told journalists that he 'loved criticism' of Band Aid, saying that it created noise around the cause.

Geldof has come under fire in recent weeks following the latest Band Aid release. Some critics have pointed to Geldof's estimated personal fortune of £32 million, while former-Blur frontman Damon Albarn suggested that the project patronises the whole of Africa.

Others have jumped to the project's defence, with Irish-singer Sinéad O’Connor telling critics to 'shut the f**k up'. How festive...

The single is now available to buy at ASDA.