Picture: Angie Sammons
LIVERPOOL City Council is asking people to lick and tell this summer - in a bid to crack down on illegal mobile ice cream traders.
Ice cream vans need a permit to dole out the 99s in order to protect the public, it says. But with the mercury set to rise, it warns unlicensed ice cream traders may be tempted to trade.
Councillor Steve Munby, cabinet member for neighbourhoods, said: “Rogue ice cream sellers take trade away from legitimate businesses. They could also be unsafe as they may not have the correct food registration in place or have had food hygiene checks. Unlike our licensed traders, their backgrounds are not checked by the council.”
But how will people know if the person handing over their choc ice of choice is legal?"
"People can see if a trader has a consent to trade as there will be a yellow plate on the rear exterior of the vehicle showing that they are legitimate," it says here.
The council will act on any reports of rogue ice cream sellers and those who break the rules can be prosecuted - or, even worse, face a Licensing Committee. Who knows? They could be fined hundreds and thousands.
