Fans of the brand will be treated to exclusive giveaways and meet and greets on opening weekend

This winter, beauty brand Made By Mitchell is opening its first ever Liverpool pop-up store at Metquarter

The highly anticipated launch will take place from Saturday 15 November between 11am - 5pm and marks a major moment for the brand as it returns to the city where it all began. 

Founded by makeup artist and entrepreneur Mitchell Halliday, Made By Mitchell has become a cult favourite among makeup enthusiasts around the world, taking the beauty world by storm with its innovative products and colourful designs. From viral sensations such as the Blursh liquid blush and its iconic colour palettes, the brand has grown a cult following.

On the launch day of the pop-up, the first 1,000 visitors to purchase an item at the store will receive a free gift. There’ll also be the opportunity to meet and greet with Mitchell himself.

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Image: Made by Mitchell

The pop-up will remain at Metquarter until Christmas, welcoming customers every weekend during the lead up to the big day. 

Throughout the week, Made By Mitchell will be hosting a series of ticketed workshops and masterclasses - keep an eye out on MBM’s socials for further information and announcements.

Mitchell Halliday, Made By Mitchell Founder said: “Opening my first ever store in Liverpool feels like a real homecoming. The brand was born in Liverpool five years ago and my love for my Scouse audience has grown and grown over the years. I’m so excited to bring my concept of a store to Metquarter, a location that I hold close to my heart. I used to shop in Metquarter as a young makeup artist so it’s a very full circle moment. I can’t wait for everyone to see what we’ve created. It’s going to be so special.” 

Jennina O’Neill, Metquarter Centre Manager said: “We’re thrilled to welcome Made By Mitchell to Metquarter for the brand’s first ever pop-up store. It’s fantastic to see a Liverpool-born brand return to its roots and we’re excited to be a part of this milestone. The opening is set to be a major highlight of the festive season at Metquarter and will add something special to our growing mix of tenants in the centre.”


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